Project Brief

Prototype a soft-goods product for a chosen client that reflects the client's brand and user-group identities through the object's design and materiality.

Intended Client: Tumi

Tumi is renowned world-wide for their smart and practical luggage and accessories geared towards both leisure and business travellers. Understated yet playful, Jet Set's unisex design compliments Tumi's entry-level Voyageur collection currently available for women. Its versatility is underscored by its adjustable shoulder straps that allow it to function as a backpack, tote or duffle bag.

Product Shots

Neoprene padded laptop/tablet compartment.

Packing made easy!
Flat-opening with two interior elastic straps that can secure items such as toiletry bags or shoes.

Additional zippers allow quick access to the vertical side-panel interior pockets.   

Forget me not!
The playful print illustrates trip essentials such as socks. A charming plane pattern runs along four panels.

Anti-Theft Design

No outward-facing zippered components.


The jet set travel bag embodies an ambivalent sophistication of minimal, austere design with tony particulars. The gold-coloured hardware, royal blue textured nylon, olive leather straps with the pop of grey create a bold, yet refined colour scheme.

Product Specs

17 x 10 x 9” (length x width x height)

Exterior: 100% nylon
Lining: 100% cotton

Four 2-way YKK zippers
Brass hardware
Aniline leather

Adjustable shoulder straps
One 12” laptop/tablet compartment with neoprene padding
Two interior patch pockets
Two interior welt pockets

In accordance with airline carry-on luggage dimension restrictions. Qualifies as a personal item for most airlines. 

Using Format